Should have experience in driving Marketing initiatives around IT Services.
Provide the functional support to the marketing members of the Sub BUs of IMS as and when required
Work on the Product Mix Strategies for different Market Segments and industry Verticals
Drive SEO activities to increase traffic on a company website.
Work with business to prepare product wise and Geo wise Pricing strategy
Build and execute cross sell/upsell marketing strategy
Engage with analysts to position the IMS services
Build customer testimonials
Prepare case studies with biz benefit.
Position IMS as thought leader in the industry thru white papers, blogs and point of view.
Account strategy Help define account-based marketing strategy to achieve biz goals.
Work with social media team to plan and execute promotional campaigns
Guide Monitor the Inside Sales team to generate Marketing Qualified new Leads for Sales
Generate the database of prospective customers through various sources
Conduct Market Surveys and prepare comparative analysis of customers competition
Job Types: Full-time, Contractual / Temporary, Freelance, Volunteer
Contract length: 36 months
Pay: ₹16,948.00 – ₹18,789.00 per month
Benefits:
Schedule:
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Ability to commute/relocate:
Experience: