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Systems Analyst
Indegene Hiring For Lead Data Analyst at Bengaluru , Bangalore Full Time
Job Description
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Perform measurement planning, on-going data collection from variety of stakeholders, enabling the team to perform robust analysis of all marketing channels
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Have hands on experience of at least 5 years on Digital Analytics and pharma related business use cases
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Prepares and present reporting results, new process, new implementation methodology or approach to business stakeholders and digital marketing teams
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Work with business, to meet data needs to execute marketing campaigns and report on results
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Define and create custom segments, scores, and reporting as needed for marketing execution or performance interpretation
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Understand and manage flow of data for an assigned client, and recommend changes to processes as needed to improve accuracy and efficiency
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Understand how a client s marketing data is used and provide recommendations on how to improve the available data. Also develop best practices for the business on data enablement and collection approach.
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Liaison with client on a daily basis to understand the regular and adhoc reporting and analytics needs
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Must be proficient in SQL and ability to pull data from variety of different databases, including manipulating and set-up up ongoing pulls.
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Communicate with internal and external stakeholders on a regular basis and obtain data points for reporting.
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Establish thorough understanding of customer requirements, potential business implications and provide business insights
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Work to automate data from business stakeholder to a centralized database working seamlessly with IT
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Should have experience in creating business and technical documentation like BRD, FRD, TDD, FIAs etc
About you:
- 5+ years of experience as Digital analyst with good data understanding
- Experience in driving and leading data strategy process, approach with in the organization
- Proficient with data visualization and report creation with at least one Business Intelligence Tool (eg Power BI, Tableau, Qlik, Cognos, etc)
- Experience in SQL queries and other databases, both relational and non-relational in structure
- Expert with basic MS Office applications (Word, Excel, Power Point)
- Good communication skills
- Should have a functional understanding of cloud and on-premise databases like Amazon Redshift and Postgre and BI tools like Tableau, Power BI, Data Studio etc
Must have: Digital Data
Nice to have : Business Analysis
