Company Description
Launched in 2007, ixigo is an AI-based travel app based in Gurugram, India. ixigo services Indian travellers and their travel utility, planning and booking problems using technology and artificial intelligence. Offering train, flight and bus utility & bookings, the company applies AI for deal discovery, personalized recommendations, airfare predictions & alerts, train delay prediction, PNR confirmation prediction and automated customer service.
Job Description
As a Business Analyst, develop a deep understanding of the customer and their interaction with our online products and guide the business and product to make meaningful data-driven decisions.
Key Responsibilities :
– Execute data projects and reports from end to end. Answer business questions through analytical frameworks, efficiently produce & maintain reliable data, support insights through reports, and effectively communicate recommended actions.
– Create management dashboards and provide ongoing analysis of business metrics, trends, and revenue analysis.
– Drive regular metrics reviews, as well as analytical support through deep-dive analysis.
– Automating business reports, and preparing dashboards with company KPIs.
– Track and report based on click events, user drop-offs across each product flow
– Analyze customer funnels and flag changes in trends to both product and business
– Improve decision-making through user segmentation, pricing analysis, user sentiment and demand analysis
Analytics support during product development:
– Pre-product: Define tracking elements to track the product success metrics along with the product owner
– Test tracking before the product goes live
– Post live: Track impact and flag inconsistencies or new discoveries to the product owner.
Qualifications
– Bachelors/Masters’s degree in Engineering /Statistics/Operational Research/Data Sciences.
– 2 + years of experience in core business analytics/decision sciences.
– Excellent understanding of SQL, Python/R. Ability to be hands-on as needed. Experience in working on large datasets is a must.
– Strong analytical skills and a demonstrated ability to build and work with data visualization. tools like Tableau/Power BI/Advanced Excel. Ability to write intermediate-level SQL code.
– Experience with CRM/CDP tools like Google Analytics
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