Synchrony Financial Hiring For Senior Analyst, Performance Marketing Infrastructure at India Full Time

Role Summary/Purpose:

As data operations analyst you will be part of the growth organization within synchrony financial, India and is responsible for monitoring, and validating data feeds from various sources to CRM tool used for servicing/marketing campaigns for synchrony financial clients within the performance marketing COE. In this role one will build various process to efficiently identify accuracy of data related to campaigns, creating dashboards, and insights for leadership and compliance teams for various SYF clients within SYF GRID, and campaign execution platform.

This position is remote, where you have the option to work from home. On occasion we may request for you to commute to our nearest office for in person engagement activities such as team meetings, training and culture events. To ensure the safety of our colleagues and communities, we require employees who come together in-person to be fully vaccinated. We’re proud to offer you choice and flexibility.

Essential Responsibilities:

• Manage data for marketing CRM platforms

• Create data insights dashboard and perform validation process as per direction provided

• Adhere to compliance policies and maintain the key performance indicators i.e., Accuracy and Timelines at 100%

• Work with internal and external partners on the building new data feeds and SFTP connections including defining requirements, managing deliverables and auditing data

• Extend support of campaign execution to team members in case of any need

• Develop process improvements within the data operations team

• Proactive & Regular communication within team on deliverables

Qualifications/Requirements:

• Bachelor’s degree with 0-2 years of overall experience or in lieu of a degree, 2-4 years of overall experience

• Hands on experience in programming of query languages such as SQL or Hive QL or Python or SAS etc

• Good knowledge of MS Office tools

• Good interpersonal skills at all organizational levels, including the ability to communicate effectively

• For Internal Applicants: Understand the criteria or mandatory skills required for the role, before applying

• Inform your manager and HRM before applying for any role on Workday

• Ensure that your professional profile is updated (fields such as education, prior experience, other skills) and it is mandatory to upload your updated resume (Word or PDF format)

• Must not be on any corrective action plan (First Formal/Final Formal, PIP)

• L5 to L7 Employees who have completed 12 months in the organization and 12 months in current role and level are only eligible.

• L8+ Employees who have completed 18 months in the organization and 12 months in current role and level are only eligible.

• Level 5+ employees can apply

Desired Characteristics:

• Demonstrated ability to manage multiple projects and priorities

• Having knowledge in SAS or any ETL tools

• Knowledge in handling large volumes of data and optimization of queries to pull the same

Marketing